The “Author Bio” section of your book is a vital piece of information because it will impact sales, reputation, book marketing and social media. It is one of the most underestimated elements of the book writing process (for self-published authors anyway), and you as the author will have to complete all of the legwork (meaning you will have to write this section all on your own).
Below you will find the steps to crafting a compelling author’s biography. Keep in mind that these elements are a must and the order does not matter so long as they are covered.
An author’s bio should contain the following:
- Qualifications/Credibility of author to write the book
- State facts and stick to credentials (without overselling) that DIRECTLY RELATES to the content/genre of your book. Qualifications may include but are not limited to: college degrees, awards, bestseller lists or accolades. This statement should be one sentence max and should not contain a lot of info (this will overwhelm the reader)!
- Personal Information
- Personal information humanizes you to readers who do not know anything about you. Include general information about your family, where you live (state or city), hobbies and/or interest.
- Link to Website
- As an author, you should definitely have a website and it doesn’t need to be extravagant, but it has to exist. Your website will eventually become your online base for all future published works. If you do not have one, then make it a goal to get one (this topic will be covered in a future post).
- Write in Third Person
- An author’s bio should be “ABOUT YOU” the author INSTEAD OF WRITTEN BY YOU. Readers tend to trust a bio if it sounds like it was written by someone else. Research examples of various authors bio’s and start drafting your own as soon as possible.
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